The Negotiation Playbook:

Stop Paying Too Much. Stop Selling Too Cheap. Start Negotiating with Confidence.

Most people would rather pay full price than ask for a better deal.

That’s expensive.

Whether you’re shopping at an estate sale, negotiating on Facebook Marketplace, browsing a flea market, buying from a private seller, or selling your own treasures, every negotiation is an opportunity to save money, increase profits, and walk away feeling good about the outcome.

In The Negotiation Playbook, veteran estate sale professional, business owner, appraiser, and author Michael Mathews shares the practical, real-world negotiating skills he has learned from more than 600 estate sales, thousands of transactions, and decades of making deals.

Forget the boardroom tactics.

Forget the corporate jargon.

This is negotiation for real life.

Inside you’ll discover:

The five-step negotiation system that works in almost any situation

How to overcome the fear of asking for a better price

Why most people negotiate the wrong way before they even say a word

The psychology behind successful buyers and sellers

How to make offers that get accepted

When to negotiate… and when to simply walk away

How to handle lowball offers without losing your cool

Proven strategies for estate sales, flea markets, antique shops, garage sales, pawn shops, Facebook Marketplace, Craigslist, business deals, real estate deals, and more

The biggest negotiation mistakes that cost people thousands of dollars

Along the way you’ll meet colorful characters every experienced negotiator knows well:

The Lowballer.

The Tire Kicker.

The “I Know What I’ve Got” Seller.

The “What’s Your Bottom Dollar?” Buyer.

And plenty of others who will make you laugh while teaching lessons you’ll use for the rest of your life.

Written with humor, practical advice, and dozens of real-world examples, The Negotiation Playbook isn’t about intimidating people or winning arguments.

It’s about building confidence.

Making smarter decisions.

Getting better deals.

And discovering that the best negotiations leave everyone smiling.

Whether you’re buying, selling, or simply trying to become more confident whenever money changes hands, this book will help you negotiate with skill, integrity, and success.

Because everything may be negotiable… but not every deal is worth making.